The latest styles on the streets of Ireland. Jen Connell (28) Multi-media student From Limerick, living in Blackrock, DublinShe wears: Jacket, €20, Oxfam. Jumper, my boyfriend's. Jeans, €50, Topshop ...
THE Advertising Standards Authority of Ireland is investigating the controversial Oscar Pistorius advert by Paddy Power, after it was withdrawn in the UK following an "unprecedented" number of complaints.
"Brands feel like they have to build a newsroom, but believe me -- they would rather not," said former journalist Stephanie Losee, now managing editor at Dell. Losee said during the OMMA SXSW conference Saturday that brands would rather lean on ... FULL ARTICLE AT MediaPost
Instagram has signed its first major ad deal, with agency giant Omnicom. As part of its upcoming paid advertising program, Instagram and Omnicom have signed the year-long deal that could have the ad agency spend up to $100 million. Instagram ... FULL ARTICLE AT AfterDawn.com
Our City-Our Vote, in sponsoring Tuesday's Measure 34-210, wants Tigard to go on record as opposing light rail and high-capacity bus transit. But is all of its advertising as straight-ahead as we would hope. PolitiFact Oregon takes a look. FULL ARTICLE AT Oregon Live
Mobile advertising is booming like you can't even believe. Already a 8-10 billion dollar goldmine in the USA alone, experts expect it to rise to 18.3 billion next year. 16 Vote(s) FULL ARTICLE AT bizSugar / Hot Topics
AUSTIN -- Who owns shared or transnational data, and which data has the greatest impact on advertising and marketing campaigns? Consumers generate hundreds of data points that brands capture and integrate into campaigns. The topic generates many questions about privacy, data ... FULL ARTICLE AT MediaPost
The larger the company, the greater its capacity for taking risks. While pouring millions of dollars into market research and advertising campaigns can lead to tremendous successes, such ventures can also be a formula for the most miserable failures. To ... FULL ARTICLE AT The Huffington Post
Advertising is a form of communication intended to persuade an audience (viewers, readers or listeners) to purchase or take some action upon products, ideals, or services. It includes the name of a product or service and how that product or service could benefit the consumer, to persuade a target market to purchase or to consume that particular brand. These brands are usually paid for or... Full
Article At Wikipedia.org